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How to … Take responsibility for your work

It is easy to feel that your small contribution to your organisation is unimportant, but a change of focus can help.

Picture: 123RF/Dimitriy Shironosov
Picture: 123RF/Dimitriy Shironosov

It is easy to feel that your small contribution to your organisation is unimportant, but a change of focus can help.

“You don’t need to be the founder or owner of a business or brand to take it personally,” says Nomonde Keswa, strategy director at Delta Victor Bravo.

“It’s about making a conscious choice to believe that what you’re doing, whether small or big, makes a difference to the organisation and the mission that organisation is set up for.”

She advises:

  • take pride in the work you do, no matter how insignificant it may appear to be;
  • when we feel detached from our work we often produce bland, unexceptional results;
  • work hard and produce quality;
  • show colleagues and managers in the way you apply yourself that you care about the outcome;
  • when you are at odds with colleagues, try to focus on constructive disagreement;
  • avoid getting into victim mode when you are faced with challenges, try to be more neutral in your approach; and
  • set clear boundaries to avoid burnout.  

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