OpinionPREMIUM

HERMAN BEZUIDENHOUT: Use AI to compete in global trade and investment

Much of this investment and growth is a result of the rapid acceleration of artificial intelligence (AI), and the expectation that every business would be obliged to embrace AI in the coming years. However, the parallel growth of AI use and data centre roll-out poses massive dangers to privacy and security.. Picture: 123/RF
Much of this investment and growth is a result of the rapid acceleration of artificial intelligence (AI), and the expectation that every business would be obliged to embrace AI in the coming years. However, the parallel growth of AI use and data centre roll-out poses massive dangers to privacy and security.. Picture: 123/RF

The global economy is still dominated by the movement of money across borders, with up to 80% of global trade consisting of cross-border transactions. Whether it’s importing and exporting goods, foreign direct investment or financial market transactions, the ability to move capital efficiently remains central to international commerce.

In this evolving landscape, artificial intelligence (AI) is rapidly transforming both physical and financial supply chains. From logistics optimisation to regulatory compliance, AI-driven solutions are redefining how businesses compete. Those who adopt these technologies early will gain a significant edge in global trade and investments.

AI is not just improving existing processes; it is fundamentally changing how businesses operate. In the past, companies relied on manual processes, outdated systems and fragmented information to navigate global trade complexities. Today, AI can process huge amounts of data in real time, identify patterns and provide predictive insights that allow businesses to make faster and more accurate decisions.

AI is now embedded across key areas of the trade and investment ecosystem:

  • Supply chain optimisation: AI-powered analytics help businesses anticipate demand fluctuations, optimise inventory and reduce costs associated with overstocking or understocking.
  • Financial transactions & risk management: AI-driven algorithms assess FX risk in real time, suggesting optimal hedging strategies based on historical data and predictive models.
  • Regulatory compliance & exchange control monitoring: Many countries, such as South Africa, China and India, still enforce exchange controls that regulate the movement of capital. AI helps businesses navigate these restrictions by monitoring compliance, automating reporting, and flagging potential violations before they become costly.
  • Trade finance & credit analysis: AI can assess creditworthiness by analysing company financials, transaction histories, and market trends, reducing delays in trade finance approvals.

AI service providers are evolving at an exponential pace, continuously enhancing their offerings. At the same time, new entrants are disrupting the market with innovative models that push AI’s capabilities further. Companies like DeepSeek are emerging as game-changers, introducing specialised AI solutions tailored for trade and finance. These platforms go beyond generic automation, offering real-time insights, risk mitigation strategies and operational efficiencies that were previously unattainable.

With increased competition among AI providers, businesses now have access to better pricing models and more tailored solutions. Those who adopt these tools early will be positioned to outperform their competitors.

Despite AI’s impressive capabilities, its true value lies in the combination of AI automation and human expertise. AI is not replacing professionals but enhancing their decision-making. For example, in foreign exchange (FX) risk management, AI can analyse huge data sets to predict currency fluctuations. However, human expertise is still required to interpret macroeconomic trends, geopolitical risks, and central bank policies. Companies that integrate AI-powered FX tools with experienced risk managers can develop more sophisticated hedging strategies.

AI can speed up due diligence, but human judgment ensures that businesses make the right strategic decisions

Similarly, in trade finance, AI can automate credit risk assessments, but financial analysts must still assess qualitative factors such as political risks and business relationships. AI can speed up due diligence, but human judgment ensures that businesses make the right strategic decisions.

The same applies to regulatory compliance and exchange control management. AI-powered tools can scan thousands of pages of regulations, but legal and compliance professionals are needed to interpret findings, engage with regulators, and implement best practices.

This synergy between AI and human expertise provides businesses with a stronger competitive edge, improving both efficiency and resilience in global markets.

For businesses operating in global trade and investment, the message is clear:

  1. Embrace AI now: AI is no longer an option but a necessity. Businesses that fail to adopt AI risk falling behind competitors who leverage these tools to improve efficiency and reduce costs.
  2. Seek specialist AI solutions: Instead of using generic AI tools, businesses should look for AI providers that specialise in their industry. Tailored solutions offer better accuracy and higher impact.
  3. Integrate AI with human expertise: AI should not replace human decision-making but enhance it. Businesses should invest in training employees to work alongside AI tools to maximise their potential.
  4. Monitor emerging AI trends — The AI landscape is evolving rapidly, with new providers like DeepSeek pushing the boundaries. Staying informed about AI advancements will ensure businesses remain ahead of the curve.
  5. Use AI for compliance & exchange control management: AI can help businesses stay compliant. AI-powered tools can monitor transactions, automate reporting and ensure adherence to cross-border payment restrictions.

AI is fundamentally reshaping global trade and investments. Businesses that integrate AI-driven solutions into their supply chain, risk management and compliance frameworks will gain a substantial advantage. The combination of AI’s analytical power with human expertise is the key to unlocking its full potential.

• Bezuidenhout is the founder of international trade/banking FSP BeztForex.co.za and the global trade AI platform Zynched.com

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